Hero lab

  1. One booking in five chaptersThe front page before the people, kept to compare. Find, Book, Følg, Klip and Betal, then the beta, with Lys and Mørk in the menu.
  2. Every pieceEverything we have tried, under the term it belongs to, with where each stands and a link to see it.
  3. The waysNine ways to tell the booking, 12 Oct, one still per chapter: the stage, colour, a film, the hero, exploded, glass, cards, the name, the product.
  4. The phone landsA lit 3D phone sweeps in, turns once and lands close up. The cards are glass that bends what is behind it.
  5. The phone lands, moving skyThe same, under a sky that slowly drifts.
  6. The phone lands, slateThe same, in a cool slate mist.
  7. The phone lands, nightThe same, in Graphite, with a natural titanium phone.
  8. The phone follows the scrollOne phone carries the page: it lies down for the map, becomes two for the answer.
  9. The phone follows the scroll, smoothThe scroll glides (Lenis), and each headline rises line by line as its scene arrives.
  10. The phone lands, the cursor lights itA warm light follows the cursor over the phone and the sky; the buttons lean towards it.
  11. The phone lands, after a counterA big counter shows the page loading, then the curtain lifts and the phone lands.
  12. The first front pageThe front page before the booking story, kept to compare. One tile stays in the middle while its screen changes.
  13. One booking, cards beside the phonesThe first try, kept to compare. The cards from the screens float beside the two phones.
  14. The phones flying inThe front page before the 16 stops, kept to compare. The request and the answer fly between the two phones.
  15. One booking in 16 stopsThe front page before the five chapters, kept to compare. One scroll per stop, on Camilla's phone and Maria's.
  16. The booking with no words beside itThe front page's booking, one trick a chapter: night and a glow to start and end, the camera coming down over the map, real glass under the request, the phone going soft behind her strip, the name lit as Maria says yes, in close on the stars.
  17. Everything around one phoneFlighty's way: one phone in the middle, her messages around it. The scroll moves through the moments; a tab jumps to one. Book opens a row of cards.
  18. Highlight cardsApple's way: one big card per part of the app, moved by a tap or a swipe.
  19. A colour per chapterCash App's way: the phone stays, each chapter fills the page with its own colour. Book opens a row of cards.
  20. Who it is forThe people klip is for, one at a time as you scroll, the words moving with the app: the phone beside, the app around the words, a wheel.
  21. The people, deeperNow the front page. B of at a glance taken further: a colour per person, the pieces flying off the phone, the chat typed as it comes, two more people, and a row that says more.
  22. Who, at a glanceThe picked way, with each person seen without reading the phone: a line drawing, the app counting them out, one big object.